Tanya’s Story
From a young age we are told to follow our passions. Across my 14 year leadership career in entertainment brands & advertising, I thought I was…
From my first marketing jobs in major record labels Columbia Records UK and Geffen Records UK, to an award winning career as a Business Director in advertising where I worked with brands including O2, Virgin Media, Sainsbury’s and Age UK; to running the headline sponsorship of one of the UK’s biggest music events, V Festival; to landing a dream job as Head of Marketing Partnerships & Events for Formula 1. Sounds great right?
While there are many highlights that I am grateful for from my career, in reality, I was giving my career the very best of me; sidelining my passions, values and spirituality; lacking in boundaries, and pushing myself to burnout. I knew deep down that this was not fulfilling my purpose or potential. I just didn’t know what I was looking for…
I found my authentic path by Re:Connecting back into nature, community, my values and all that brings me joy. In doing so, I felt every cell connect to a creative source of potential that had been switched off since childhood.
And finding deep purpose, connection & joy is not a tale of chasing happiness… In fact, it is about leaning in and embracing all aspects of life. Through my Conscious Connection every day, I felt calmness and clarity in times of grief, sadness, stress and anxiety.
Walking my path of Conscious Connection transformed me as a corporate business leader. I was more intuitive, visionary, spiritual, curious and playful. My team’s results spoke for themselves, and we smashed our targets year after year, including during a very difficult 2020. I secured a big promotion, furthered my DEI + Sustainability studies and work, and had never been in such flow. And I showed up with greater presence, love, kindness and empathy. Finally prioritising activities, work and volunteering that enabled me align into Mother Earth’s sacred cycles, rhythms and covenant of reciprocity - to give and receive.
In 2021, I tuned into my authentic voice and took a step out of my corporate comfort zone, handing my notice in. I set out on my path of service to people + planet through this - my own purpose-driven business.
Green in the Grey’s name is inspired by watching a plant growing through a crack in a grey courtyard one summer. Seeing that there is opportunity for greatness, that is generous in spirit, everywhere. Our greatness is activated and comes alive when we work in co-creation with nature and community.
I’m an experienced corporate leader, qualified professional coach and meditation teacher. My certification includes:
Mindful Talent: Transformational Coach course - advanced coaching certificate, accredited by the Association for Coaching (AC)
Priority Academy: Meditation Practitioner / Teacher certification - accredited by the Complimentary Therapists Accredited Association (CTAA)
Cambridge Institute for Sustainable Leadership (CISL): Business Sustainability Management
Mental Health First Aid (MHFA) England: Mental Health First Aid
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